Adventive, Inc.

Third-Party Tracking Made Simple

You’ve got your ads built, your campaign created and your tags generated. Then, you get a 4:55p email from the agency with 25 third-party tags that need to be implemented before the campaign launches….tomorrow morning.

Sound familiar? Managing and implementing third-party tracking is often one of the most time-consuming aspects of digital ad campaign management. Now, Adventive is doing for third-party tracking what we’ve done for HTML5 ad production – making it fast and easy.

View, edit and update third-party tracking right within the Campaign Manager. And because third-party tags are integrated into the creative and not appended to the ad tag – you can update them in real time – without retrafficking.

 

Default Click URLs

Impression Tracking

Engagement Tracking